Thursday, May 31, 2012

Promoting Your Website Like You Play Poker

Advertising your company is like playing poker. You have to risk your advertising allocation that your current promotion tactic is the permissible one, being used at the right time, in the right place.

Just like poker, there are other players at the table that have the same aspiration and intentions as you. However, they have may have separate promotion tactics and angles that they intend to use to reap the benefits that this dance on the advertising wild side can afford them.

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The buyer pot is huge but due to the game rules, you must defeat others in order to derive it.

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You look around the table and notice that most of the players at your table are the big bank type. As indicated by the fact that they have many more chips than you do and a miss step on their part would have no where near the ensue on them as it would on you. Your personal stash of marketing allocation chips seems tiny in comparison with the players you must compete with. Identify the game?

And to your total disgust, you find that every time you look up, some one at your table is raising the anti. You have three choices. -Meet the price they are willing to risk to stay in the game -Fold and let the others have the customers -Are be innovative and pull the cards out of your sleeve and present your Royal Flush.

While some would point out that only 2 of those are honorable. In business, you cannot afford to hand over company to the other guy simply because he/she has more chips than you and is willing to buy the pot. That is a coarse technique used by larger businesses to take the lions share of business. They know that their products may not be the superior one, but they are willing to out last the smaller company by bluffing their way to the top and throwing money at the problem.

In order to compete in the game of advertising, you must first realize that it is in effect a game. Games have rules that have been set in place to allow for competition. Competition is fun to have if you are playing a game of hungry hungry hippos. But when it comes to the advertising game that you rely on to put food on your table or to put your kid straight through college, insurmountable competition can be a real pain in the rear.

The way to win the advertising poker game is to be prepared to break the rules. Its not called cheating in the game of advertising and marketing. It is called game change. Who says you have to do what every person else does? making what you have work for you is the key to victorious marketing and advertising.

Staying ahead of the advertising poker game by seeing for places to advertise before they become too beloved and the anti to get in gets too high, is smart to say the least. If you cant initially afford to play at the big table, look for small tables to build your funds before taking on those with deep pockets.

Sites like TypoBounty dot com allow for smaller antis but large buyer pots to win.

The suspect that your advertising campaigns have generated mediocre results can totally be because you are applying your efforts at the wrong table.

Using techniques to out maneuver big company allows you to decide what banners and tactics work for you, before you commit larger portions of your allocation to the higher priced marketing venues.

Remember, turn the rules and you can turn the results of your advertising.

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Wednesday, May 30, 2012

Top 5 Things You Should Never Say to Your Kids

One of the amount one reasons that women of child rearing age come to be entrepreneurs is to be ready as parents to their kids. If the choices are for parents to work outside of the home, stay home without working, or come to be entrepreneurs with flexible work schedules and time to be with family, then the later provides the most opportunities for children in these homes to learn and grow.

However, there are always things we have to be faithful about saying to our kids. No matter which role we've taken on.

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Here's a list of the Top 5 Things You Should Never Say to Your Kids. At least, not unless you want them to be very successful, effective citizens as adults.

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"I made a mistake" - Admitting that we make mistakes to our children is an exquisite way to teach them that mistakes are Ok and a natural part of our growth process. If you never tell your children of your own mistakes, they will grow up to think you shouldn't admit your failures.
"I need help" - We all need help at times. Sometimes we need just a exiguous help, like cleaning up nearby the house; and sometimes we need a lot of help, like getting a bank loan. Sharing these times with your children will let them know that it is primary and primary to ask for help when they need it.
"I'm sorry" - Sharing an apology with your child when you've made a mistake may just make you look weak and vulnerable. You may end up losing any respect your child had for you. Oh wait, it may also allow them to see how an apology works and allow them to gain respect for you because you are showing them respect. Trust comes when two citizen can be honest and with trust, comes the potential to listen and accept direction.
"I've lost my job" - Never, Never, Never tell your child about your problems. After all, they are just kids. They can't take the stress! Ok, I'm calling Bull Poopy on this one. Parents, your kids can take a lot more than you think they can. Besides, if you shield them from all of life's stress until the day they turn 18 and move out of the house, how do you expect them to well Learn to deal with that stress? Be age standard but be honest. Kids should know what's going on in your world so they can learn from those lessons right along with you.
"Our bills are this much" - Kids should not be part of the household finances. It's none of their business. Yep, and how'd that work for you when your parents kept you out of the world of money? Let's be real. Our schools just aren't teaching our kids about money so that means we have to. And if we don't know sufficient about money to teach it to our kids, then we good shape out how to learn. Ignorance is no excuse and will only end up persisting the horrible cycle of financial instability.

Yes, this is a bit of an off-based way to get you to understand that it's Ok to be honest with your kids. Not only is it Ok, but it's crucial to chance up that line of transportation that will help them grow and learn as well as be willing to come to you when they need primary guidance (like when it would be Ok to have sex). The more you talk to your kids about what's going on in your world (being age appropriate), the more they will be comfortable sharing what's going on in theirs. And the more they will be prepared for the real world when it comes screaming at them full force.

When to Seek a Coach

Sometimes we need extra help. Reconsider asking for help in the following situations.

You aren't sure what is age standard for your children. Your spouse isn't on board with what you want to gift to your children. You have no idea how to start the conversation. Your kids have responded in an unexpected way.

Did your parents openly share some of these things with you when you were a child?
How has it affected you today?

Top 5 Things You Should Never Say to Your Kids

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Tuesday, May 29, 2012

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Monday, May 28, 2012

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Sunday, May 27, 2012

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Friday, May 25, 2012

The Best Way to Apply Sunscreen to safe You, Your Children, and Teens

If you are like most families with young or teenaged children, you are involved about exposure to sun and the resulting sunburn and skin damage potential. You've purchased the newest sunscreen, but what is the best way to apply it to make sure you're getting the maximum benefit?

Follow these few suggestions of When, How and Where to apply sunscreen to help growth the effectiveness of your products and hopefully avoid painful and potentially perilous sunburned skin.

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When The best time to apply sunscreen is Before you are exposed to the sun. According to the American Academy of Dermatology, skin can be burned by the noon day sun in as puny as 20 minutes. Children can not be counted upon to protect themselves from the sun, so apply liberally and thoroughly while still at home if possible. Once children and teens get to the beach, the swimming pool, or camp they are likely to forget all about sunscreen and, as every parent knows, pulling a young child away from a fun action commonly results in a squirming child and ineffective application.

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How Read the stock label carefully. Many sunscreens claim to be "waterproof" or "very water-resistant" but in reality, there are only a handful of waterproof products on the market. If the label instructions say "reapply every hour" or "every 30 minutes" or "after swimming" etc, it is Not waterproof. Look for a stock that says, "8-Hour Waterproof". Ensue the application guidelines on your stock to receive the most advantage and protection. Sunscreen should be applied to clean, dry skin. Wait 5-10 minutes or so for sunscreen to "set" before dressing or swimming. This is especially foremost for waterproof products, as they need to dry and bond to the skin to be effective. For day-to-day use, make it a habit to apply sunscreen after your morning shower to your face, arms, upper chest, throat and neck. Even your short drive to work or walk from the parking lot to the office can expose you to harmful rays.

Where Liberally apply sunscreen to all exposed skin, paying concentration to areas nearby bathing suit straps, edges of sleeves, shorts and necklines. Don't forget your face and neck. (Avoid the area nearby your eyes) A hat can protect somewhat but you run the risk of sunburn from reflected light, especially from sand, snow and water. If you drive a lot, be sure to cover your arms (especially the left arm) and tops of your hands. Look for a non-greasy formula such as zinc so as to not interfere with your grip. Athletes, swimmers, or anything spending prolonged time in the sun need to pay concentration to the tops of their feet, shoulders, and ears. Collar-bones, knees, and essentially anything else that "sticks out", need to be covered. Also foremost are the backs of legs and arms as these areas are often overlooked.

Check with your physician or dermatologist for stock suggestions if you have sensitive skin or allergies. Use common sense when spending time in the sun so you can have an enjoyable, burn-free summer.

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The Ten Most base Poisons Among Kids

For parents, holding our kids safe is a constant top priority. But even with the best intentions it's inherent to overlook some potentially harmful household poisons. According to the National Academy of Poison control Centers, 92 percent of all poison exposures occur in the home, and 52 percent of poison exposures occur in children under the age of 6.

Following is a list of the most tasteless poisons among children. Take note of them and make sure these items are securely out of your child's reach.

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1. Cosmetics and Personal Care Products

The Ten Most base Poisons Among Kids

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Cosmetics contain many chemicals, some of which are even toxic to adults, but because children are smaller, and their metabolic rates are faster, a small whole of chemical or toxin can cause a serious reaction.

Most poisonings occur when children are not being watched closely, such as when parents are busy making evening meal or entertaining friends. Keep all cosmetics and personal care products in cabinets that children cannot reach or are locked with child-proof closures.

This includes everything from shampoo, shaving cream and toothpaste (the fluoride in a tube of toothpaste can be detrimental if swallowed by small children) to mascara, lipsticks and perfumes. Even if you don't think it's dangerous, play it safe and keep it securely stashed away.

2. Cleaning Substances

This one is a bit more obvious: cleaning products are ripe with caustic detergents, harsh chemicals and toxic residues. Should a child inhale cleaner fumes or put an object in their mouth that contains cleanser residue, the effects can be lethal.

Many cleaners also contain corrosive agents that can burn the skin on contact, and other products, like antifreeze, taste sweet so a child may not know it's risky to drink. And, the entertaining colors are entertaining to a child-Windex looks exactly like blue Kool-Aid, for example.

As with cosmetics and personal care items, all the time keep cleansers out of the reach of children. You can also quit using them altogether if you opt to clean your house with PerfectClean terry wipes and mops, whose ultramicrofiber construction enables the clothes, mops and dusters to reach deep into minute crevices (No other cleaning tool available even comes close!) and take off everything in their path: all forms of dirt, dust, hair, dander, and the biological contaminants too small to see with the naked eye-without the need for chemical cleansers!

PerfectClean products are 100% safe, and are meant to be used dry or dampened with some water, which is ideal for homes with small children where poisoning is a major concern.

3. Pain Medicine/Fever Reducers

One study found that up to 40 percent of pediatric household poisonings occurred while a parent was using the product. Pain medications (or other medications) may look like candy to a small child, but their developing bodies cannot cope the adult-sized dosages and will process the drug much differently than an adult.

For this reason, it's never a good idea to encourage your child to take a medication by saying that it "tastes like candy."

If you take a medication, all the time be sure to take out only your valuable does and then put the rest in a collect location. The treatment cabinet is one of the worst places because children can nothing else but climb up to them via the sink and open the door.

And don't rely on child-proof containers. Studies have found that children can invariably get them open if given enough time.

Over-the-counter (Otc) pain relievers can also be dangerous. Never give your child any medication, even if it's Otc, that is not specifically stylish to be safe for children.

4. Coins and Thermometers

These objects gift choking hazards to small children, who will often put small objects in their mouths immediately upon seeing them left out on the floor or counter top.

If a coin larger than a penny is swallowed, an X-ray is commonly needed to be sure it has passed straight through the esophagus.

Thermometers narrate other hazard of mercury ingestion if they are broken. Mercury can emit a poisonous gas and is risky when swallowed, so be sure to clean up any broken glass thermometers fully and safely.

5. Plants

Children may find the entertaining colors and dissimilar textures of plants irresistible, but some plants can be poisonous if touched or eaten. If you're in doubt about whether or not a plant is poisonous, don't keep it in your home. The risk is not worth it.

You can refer to the list in the box below for plants that should not be kept in homes with children. The list is not comprehensive, so be sure to seek out safety information on the plants in your home to be safe.

The following plants may be risky to your child, and should be kept out of reach or not in the home at all:

* Bird of paradise

* Bull nettle

* Castor bean

* Chinaberry tree

* Crocus

* Daffodil

* Deadly nightshade

* Dieffenbachia (dumb cane)

* Foxglove

* Glory lily

* Hemlock

* Holly berry

* Indian tobacco

* Iris

* Jimsonweed

* Lantana

* Larkspur

* Lily of the valley

* Marijuana

* Mescal bean

* Mexicantes

* Mistletoe

* Morning glory

* Mountain laurel

* Night-blooming jasmine

* Nutmeg

* Oleander

* Philodendron

* Poison ivy

* Poison sumac

* Pokeweed

* Poppy

* Potato

* Privet

* Rhododendron

* Rhubarb

* Water hemlock

* Wisteria

6. Diaper Care, Acne Preparations, Antiseptics

Children may suck on a tube of diaper cream or acne medication. These accidents typically occur because the items have been left out near a child's reach.

Some topical products, such as those containing methyl salicylate (oil of wintergreen)-ingesting1 teaspoon of some strengths of methyl salicylate can equal more than 20 adult aspirin tablets-camphorated oil, pennyroyal oil, oil of eucalyptus, and other concentrated valuable oils can be very toxic to small children.

As with other questionable household items, keep all creams, ointments and preparations, even those that you use on your child like diaper cream, in an out-of-reach, locked or child-proofed cabinet.

7. Cough and Cold Preparations

Antihistamines, cough suppressants, expectorants and decongestants are often flavored like candy and may be mistakenly taken by children. Keep them, along with other medications, in a locked cabinet.

When giving your child cough or cold medicine, be sure that you are using the allowable dose, and that other adult has not already given some to the child. If used incorrectly, cough and cold medications may cause agitation or drowsiness, and in large doses may effect blood pressure and heart rhythm.

8. Pesticides

Indoor pesticides, like mouse baits and roach traps, should be kept in areas where children and toddlers (and pets) are not allowed.

According to Dr. Mark McDonald, a pediatric intensivist at Palmetto health Children's Hospital, "Pesticides can swiftly kill a child. Never pour pesticides into other containers," he added, citing a case in which a parent poured plant fertilizer borrowed from a neighbor into a plastic soda bottle. The parent's child took a drink from the bottle in the stable and, despite being rushed to the crisis room, was brain-dead in 17 hours.

9. Vitamins

Believe it or not, vitamins are a tasteless source of poisoning for children. The pills can, again, look like candy, and the doses and concentrations of nutrients and vitamins can overwhelm a child's system.

Treat all vitamins and supplements like drugs and keep them out of your child's reach. And never give your child vitamins meant for adults.

10. Gastrointestinal preparations

Small doses or sips of these preparations, though perhaps soothing for adults, can poison a child. These are other category of household items that should all the time be kept in a collect location that your child cannot get into, and should be used immediately (not left out on a counter where your child may be tempted by it).

The Ten Most base Poisons Among Kids

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